| English | Japanese |
| Spirit of Wipro | ウィプロ精神 |
| Intensity to Win | 成功への情熱 |
| Make customers successful | 顧客を成功に導く |
| Team, Innovate, Excel | チーム、革新、そして群を抜いた優越性 |
| Act with Sensitivity | 気配りのある行動 |
| Respect for the individual | 個人の尊重 |
| Thoughtful and responsible | 思慮深さと責任感 |
| Unyielding Integrity | 揺ぎない誠実さ |
| Delivering on commitments | 意欲的な遂行 |
| Honesty and fairness in action | 誠実かつ公明正大な行動 |