Wipro Furniture collaborates with “Tim Wallace” a London based
designer launches “Startline” Designer Furniture Range
Mumbai June 5th, 2009: Wipro Furniture launched Tim Wallace, London based International Furniture Designer’s signature product for Indian market “Startline” today at Mumbai at a gala event organized.

Tim Wallace a Masters in Design from Royal College of Art London is an Internationally Acclaimed Furniture Designer. Tim has been associated with “Top International Furniture” companies over the last two decades and has designed “Award Winning” products for the “Global market”.

Commenting on the launch, Tim Wallace said “Designing has challenges, but designing for an International market has its own set of unique challenges. Startline meets my personal benchmark of a Well Designed product which has great International styling and meets the aspiration of new, vibrant India. I am delighted that I got an opportunity to work with Wipro, a company synonymous with new India.”

“Startline has helped us raise the bar significantly. We have established our credentials as an Innovative Design led company with our latest offering I’M. Now with Startline, we are giving our customers the choice of an international style range. We have invested in world class manufacturing facility at Aurangabad to manufacture this range. We are confident our customers will endorse this product range,” said Parag Kulkarni, Vice President and head Wipro Furniture.

“We are happy to work with Tim Wallace. Together we have launched a very modern – contemporarily style range for Indian customers,” he added.

Wipro Furniture tied up with Tim Wallace in 2007 with the objective of launching a “Designer Range” of Furniture suited for the Indian market, yet has an International appeal. Tim conducted exhaustive customer research and interacted with leading Architects and Designers across various Indian cities before designing the range. Startline is a unique design and provides customers with wide options. Wipro has applied for 4 patents under Startline range.

Wipro Furniture Business, a part of Wipro Consumer Care and Lighting Group, was started in 2004 to manufacture and market furniture and seating products. Wipro Consumer Care and Lighting Group have a profitable presence in the branded retail market of toilet soaps, hair care soaps, hydrogenated cooking oil (vanaspati), baby care products, lighting, switches and furniture products. Wipro Consumer Care and Lighting is a business unit of Wipro Limited.

About Wipro Limited
Wipro Limited (NYSE:WIT) provides comprehensive IT solutions and services, including systems integration, information systems outsourcing, IT enabled services, package implementation, software application development and maintenance, and research and development services to corporations globally. Wipro Limited is the first PCMM Level 5 and SEI CMM Level 5 certified IT Services Company globally. In the Indian market, Wipro is a leader in providing IT solutions and services for the corporate segment in India offering system integration, network integration, software solutions and IT services. In the Asia Pacific and Middle East markets, Wipro provides IT solutions and services for global corporations. Wipro also has profitable presence in niche market segments of consumer products and lighting. Wipro’s ADSs are listed on the New York Stock Exchange, and its equity shares are listed in India on the Stock Exchange - Mumbai, and the National Stock Exchange.

For more information, please visit our websites at www.wipro.com ,www.wiprocorporate.com and www.wipro.in

For Further Information, please contact:
Parag Kulkarani, Vice President- Furniture Business, Wipro Consumer Care & Lighting.
Mob : 09880392960.
Email : parag.kulkarni@wipro.com Radha Radhakrishnan, Sr Manager, Corporate Communication, Wipro Ltd
Tel : +91 – 80 – 25056159 .
Email : radha.rk@wipro.com


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